Merchant Directory

Any merchants who would like to have their business contact information added to our website, please contact Borough Hall by using the form below. This is for Barnegat Light merchants only!

Barnegat Light Merchants

Americana by the Seashore
604 Broadway
Owner: Margaret Rapp
Americana by the Seashore is a unique Gift Shop/Gallery. We carry the full line of Mackenzie-Childs tableware and furniture. We have fine jewelry and fabulous copies of fine jewelry. We also carry art, antiques, carvings, decoys, ancient coins, collectibles and many more gift ideas.

Barnegat Light Therapeutic Massage
1702 Central
609-444-7120 (call to schedule an appointment)
Owner: BLTM
We are Barnegat Light Therapeutic Massage and we are located at 1702 Central Avenue. We offer massage services such as Therapeutic Massage, Myofascial Release, Craniosacral, and cupping. We also offer The Lifeline Technique, Life Coaching, and  Reiki. Our services are great for pain management, tension release, stress release, relaxation, healing, and recovery.

404 Broadway
Owner: Brian Sabarese
Daymark is a full-service bar and restaurant located next to the lighthouse with views of the bay, inlet and sunsets.  Daymark is also a wedding and private event space.

How You Brewin Coffee Bar
14 West 19th Street
Owners: Dan & Lori Malay
Located in Historic Viking Village, serving a full menu of gourmet coffee and espresso drinks, both hot and iced and is complimented by a full selection of baked goods and ice cream.

Island Realty Inc.
1609 Central Ave.
Owner: Island Realty, Inc.
Serving the real estate needs of the LBI and the mainland community.  Sales, rentals, investments.

7th & Bayview
Owner: Ken Egan
Kubel’s has been a Long Beach Island tradition since 1927. Located at the northern tip of LBI, Kubel’s is open daily for lunch & dinner year-round. Offering a wide range of regular & special menu items, a full service bar, family-friendly environment & views of Barnegat Bay, this establishment has warmly welcomed seasonal visitors to LBI & locals for over 85 years! We hope that you will have the opportunity to enjoy a lunch, dinner or special event at Kubel’s. You may follow us on Facebook or

North Shore Inn
806 Central Avenue
Owners: Alexander & Christine Craig
The North Shore Inn is a family owned and operated motel that is just one block from the sandy white beaches of Barnegat Light.  We have 28 rooms, 14 of them are efficiency units.  Our rooms are clean and comfortable.  We also provide beach badges as well as Wi-Fi.  We are in walking distance to “Old Barney” as well as local shops and restaurants.  Come enjoy the friendly atmosphere of the North Shore Inn!

Poppy’s Ice Cream Parlour
607 Broadway
Owners: Dan & Lori Malay
A full-service Ice Cream Parlour featuring a comprehensive menu and comfortable indoor & outdoor seating.

Sand Castle Bed & Breakfast
710 Bayview Avenue
Owner: Nancy Gallimore
LBI’s premiere accommodation for adults offers beautiful luxury rooms and suites with water views, sumptuous full breakfast, heated pool (in season), bicycles, outdoor jacuzzi, beach gear, afternoon tea, private room entrances, plenty of parking and many other comforting amenities!  Open April-October to welcome you.

The Keeper’s
608 Broadway
Owner: The Keeper’s at Barnegat Light Corp.
The Keeper’s Liquor Store is located on Broadway just shy of the lighthouse.  We are open year around, and daily from June through September.  We carry a large selections of craft beer, fine spirits, snacks, sundries and an eclectic variety of fine wines.  Our policy is if we don’t carry what you’re looking for, just ask and we can order it for you.  Cheers and drink responsibly!

Van’s Boat Rental
9th & Bayview
Owner: Robert Holzwarth
Boat rentals (Boston Whalers, Bayrunners, Carolina Skiffs), gas, bait, tackle, crabbing supplies, slips (available April through October bass season).  Open Memorial Day to Labor Day.

White Whale Motel
20 West 7th Street
Owner: White Whale, LLC
Family friendly motel with 8 standard rooms plus a couple of  2 bedroom suites, all with outside entrances and private baths: complementary beach badges and free WiFi. We are the closest motel to the lighthouse and a short walk to restaurants and marinas.

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